Paso Robles Wineries Visitor Center

The town El Paso de Robles means Pass of the oak trees and was co-founded by Kentucky outlaws Frank and Jessie James’ uncle Drury around 1869. Now referred to as Paso Robles, the town enjoys a coastal influence from the Pacific Ocean that is a stunning 30 minute drive away.

Located half way between Los Angeles and San Francisco on Highway 101, Paso Robles Wine Country is being touted as California’s hot wine region. It hails a collection of over 300 world-class wineries, breweries, distilleries and eateries located in both the quaint historic downtown and in the expansive surrounding countryside. Here deer, bobcats and flocks of wild turkeys mingle with cattle in the open fields, and in ancient oak groves.  Pristine vineyards are plentiful and the grapes thrive in the region’s diverse soils: calcareous, alluvial, clay and loamy soils. Paso has a little special something for every wine and food connoisseur, and nature lover. 

Where to start? We’ll help you find that special place with our print or digital no-touch map, the only map that lists EVERY winery, brewery and distillery in the greater Paso Robles Wine Country. And ours is the only map that is kept current.

We believe that you should have easy access to each and every establishment, not just those that are part of a members’ list, paid advertisers or ones that are located within a restricted geography. Combine this with the ease of no touch mapping and directions on your phone that we text or email to your phone.

Plus we’ll text or email you no-touch coupons that you redeem right on your smartphone (save a tree), choose from great itineraries, pet-friendly places (woof), hotels, restaurants, and wedding venues, and view, blogs and VIRTUAL TOURS…well, take a look for yourself.

Since everyone on staff here is a local yocal, you have your own top-notch “insider” resource! We are so in the know that we can guide you to the best establishments and events…you’ll see that something fun is always cooking in wine country.

Our goal is to be your ultimate resource for your Wine Country visit. Give us a call, send us an email, or browse our website to learn more!

Hours: 10:30am - 4:30pm

Phone: (805) 226-5555

Location: Pod 12


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1803 Spring Street
Paso Robles, CA


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